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Perspectives on Billboard Recycling

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Billboards fall into two categories: larger highway billboards (called bulletins) and smaller urban signage (called posters).The outdoor advertising industry maintains roughly 450,000 outdoor billboard locations throughout the United States. Given the short service span of advertising media - billboard companies are under considerable pressure to reduce the amount of waste they produce, either through prevention or by developing strategies that allow for a valuable reuse of the post display billboard waste. About 25 million sq.meters or about 10,000 tons of billboard fabric waste is generated annually in the US alone.

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